Selling bottles of this ornate and unique limited edition of “Joel’s ’70 @ 70 Tequila” for $2,500 each at select duty-free outlets in China and Japan.
The artisanal “Joel’s ’70 @ 70 Tequila,” produced by El Mano Oldo (which gets 99% of the profits), was especially created as a thank you gift for “our Mediterranean Idiot.”
About Joel
Joel Stratte-McClure has been a global trekker since the 1970s. He lived in France for over 30 years, working as a journalist, before he turned his attention to a unique life-time-project of walking the shores of the Mediterranean. The first 4,401 kilometers are explored in his inspirational and entertaining first book "The Idiot and the Odyssey: Walking the Mediterranean." The next 4,401 kilometers are covered in the gods-filled sequel, "The Idiot and the Odyssey II: Myth, Madness and Magic on the Mediterranean,” published on Valentine's Day 2013. The last 4,401 kilometers will be discussed in the last book of the trilogy currently entitled "The Idiot and the Odyssey III: Alexander the Great Walks the Mediterranean."